Higher education marketing is more than attracting students — it’s understanding their journey beyond the classroom. Together with your recruitment team, we can help you reach your enrollment goals year after year.
Enrollment strategy and planning
There’s a reason we have a track record of bringing in tens of thousands of new students. With our team’s insights, you can better understand your market, your competitors, and how to hit your enrollment goals.
Marketing funnel optimization
We make your enrollment goals our goals. From their first impression to their first day, we optimize every stage of the student journey to create meaningful experiences and drive results.
Creative strategy
We develop the roadmap that steers all your creative efforts toward meaningful enrollment results. With clear and compelling strategies, we make sure the right visuals and messages connect with the right students.
Guidelines and design systems
We build comprehensive brand identity systems that unify your institution’s story. By thoughtfully shaping every element, we create guidelines that make your brand consistent and memorable.
Search engine marketing
We’re all about maximizing your return on investment in a crowded world of search engine marketing (SEM). With proven paid advertising strategies, our team can help your brand rise to the top of the search results.
ROI and ROAS reporting and analysis
We dive deep into your enrollment marketing campaigns to track return on investment (ROI) and return on ad spend (ROAS). In doing so, we can pinpoint what’s working, where to optimize, and how to maximize.
AI search visibility strategy
We build a roadmap to ensure your institution is discoverable and accurately represented across ChatGPT, Google AI Overviews, Perplexity, and beyond. Starting with a baseline of how AI currently sees your institution, we close the gap between what you want prospective students to hear and what AI is actually telling them.
Revenue-based SEO measurement
We design a measurement framework that connects your organic strategy directly to business growth. Moving beyond standard metrics like keyword rankings and traffic volume, our approach gives you a clear picture of bottom-line impact.
Inspired by people.
Proven in enrollment.
Kiosk assisted the University of Nevada, Reno to develop methods to track prospective student form submissions across the site to better inform our analysis and marketing decisions.
